A GAWP® proposal for B&QOne creator network. Two ways to watch.
B&QLIVEYOU CAN DO IT. TOGETHER.

A new home for live inspiration

DIY Celebs & Experts + You.
Shopping together.
LIVE.

Watch DIY experts, celebrities and creators plan projects and shop B&Q live. See their screens, hear their thinking and ask your questions.

Your favourite creators. Their own channels. Your next project.

Living room inspiration for a home makeover
● LIVE DEMO
Screen sharing + live conversation

George Clarke · Home design

A living room refresh.
A £300 budget.
Every choice explained.

Watch the choices being madeFollow a creator's screen as they browse products and plan a project.
Ask before you buyJoin the conversation and understand what suits your home and budget.
Come back for your next projectFollow channels and get notified when your favourite creators go live.

Find your inspiration

A channel for every project.

Experts, creators and celebrity guests, each with their own space to share ideas, shop live and teach practical masterclasses.

Illustrative channels, not confirmed participants

Make time for your next idea

Shop along. Learn something.

Live shopping, project planning and masterclasses throughout the week.

Example programme

One network. Two viewing options.

Its own destination.
Across B&Q's website too.

1 A standalone B&Q LIVE platform
A home for creator channels, live sessions and masterclasses. Customers discover creators, follow them and get go-live notifications.

2 The same broadcasts embedded on B&Q.co.uk
Bring relevant live sessions into product, category and advice pages through an iframe. Customers can watch while they browse.

Creators broadcast from their own laptops, wherever they have a suitable internet connection. Purchases go through B&Q's checkout.

● ● ●   diy.com / ideas-advice / living-room
B&Q
Search products and ideas
Ideas & advice / Decorating

Give your living room a fresh look

B&Q LIVE · DEMO

Plan your £300 refresh with a creator

Living room example

Illustration of a live broadcast embedded in an existing B&Q page.

From inspiration to a shopping list

A laptop. An idea. An audience.

1

The creator goes live

At home or elsewhere, they share their laptop screen and voice through GAWP®.

2

Followers join in

The creator invites their social audience. Channel followers receive a go-live notification.

3

The project takes shape

They browse B&Q, compare options and answer questions. Viewers watch on either destination.

4

Customers shop B&Q

Viewers explore the products and buy through B&Q's existing checkout.

The next project starts with a conversation.

Live shopping. Creator channels. Practical masterclasses.

Discuss B&Q LIVE ↗